WHAT IS GAIN?
GAIN is a dynamic initiative that brings together engaged students from across The University of Alabama Graduate School to promote the Graduate School experience both on campus and digitally.
As a part of the GAIN Influencer Program, you will serve as an official representative of The University of Alabama Graduate School, enhancing recruitment efforts by sharing your authentic graduate school experience.
You can help future students envision their place at UA.
HOW WILL YOU MAKE AN IMPACT?
GAIN influencers represent The University of Alabama Graduate School online through a variety of digital marketing initiatives including but not limited to:
- Creating and posting user-generated content for personal and UA Graduate School accounts
- Engaging with institutional social media content
- Modeling for marketing materials
- Promoting and attending virtual recruitment events as needed
- Tracking and reporting post analytics
Influencers will also be expected to attend strategy meetings every other month that will be approximately one hour.
ARE YOU ELIGIBLE?
Influencers must meet the following requirements:
- Be enrolled at The University of Alabama Graduate School as an on-campus, online or AMP student
- Be in good academic and disciplinary standing, maintaining at least a 3.0 GPA
- Express an interest in understanding digital communications and marketing
- Maintain a public presence on at least three of the following social media platforms: Facebook, Instagram, LinkedIn, Twitter/X, TikTok, WhatsApp and YouTube. Other social media will be taken into consideration, and there is no minimum requirement for follower count
- Demonstrate a strong level of reliability and dedication to The University of Alabama Graduate School
WHAT ARE THE BENEFITS?
Gain influencers receive a scholarship of $250 each fall and spring semester. The GAIN Influencer Program also offers leadership and professional development opportunities such as:
- Personal branding training
- Social media usage and optimization guidance
- Analytical reporting experience
- Opportunities to network with peers and various organizations
- Marketing and digital communications experience
THINK YOU HAVE WHAT IT TAKES?
IMPORTANT DATES AND DEADLINES
- Application Opens: No later than April 1 each year
- Application Closes: April 15, 2026
- Mandatory Orientation: August 17, 2026 (1:00 p.m. – 5:00 p.m.)
- Role Duration: August 2026 – May 2027
FAQ
How many hours per month are required?
Influencers can expect to spend no more than five hours per month working on their content, attending meetings and/or reporting analytics.
Is this a paid position?
Influencers receive a $250 scholarship per semester for their participation, distributed in December and May.
Can first-year graduate students apply?
Yes! All graduate students are encouraged to apply for GAIN regardless of credit hours.